Natalie Grott-Mess, the creative mind behind the label GROME DESIGN, is originally from Poland, and is very successful in her home country. If you visit GROME's website, you'll quickly notice that many of Grome's pieces have been featured in magazines like Harpar's Bazaar and InStyle Poland and her collections have been shown at Fashion Week Poland.
Grott-Mess started creating, sewing and designing clothing 20 years ag, but.founded GROME DESIGN in Frankfurt in 2009. GROME clothing is created for confident and mature women, who want to draw attention through subtleties. Most of Natalie Grott-Mess's pieces have neutral and calming colors. Aside from the color palette, each collection is a bit different, making it hard to pinpoint GROME's specific traits. Her current collection is noticeably light and flowy, perfect for warm weather, while previous collections have leaned in the direction of urban. As far as customers are concerned, most of them are business women in their 30s. Natalie sees it as a huge compliment of her work, when she has older customers. According to her, these women's knowledge of life and the confidence they exude is exactly what she wishes her clothing to embody. Her designs attempt to showcase a woman's feminity, without showing tons of skin. I would definitely check out some of her work on the website!
Having a good deal of experience outside of Frankfurt, Natalie has many comparisons to make, especially between Poland and Germany. In her opinion, German women are still timid with fashion. Escpecially in Frankfurt, most women tend to go for sporty clothing that doesn't show off their feminity. Whereas in Poland, women are not afraid to highlight their bodies and to express their sexuality.
And of course, with years of experience also comes some advice to young designers, who want to become successful. Natalie Grott-Mess has learned that you can't always do everything on your own. If you want to have great designs with fashion-foresight, you need to spend more time designing and less time sewing. It is important to be able to delegate and reduce your workload.
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